Innocent Advocate
Excuse Me While I Change The World
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This exercise is for an awareness campaign against bullying.
The strategy includes painting the face of bullying in the harsh, realistic eyes of the victim that address the powerless and hurtful feelings they experience. While other anti-bullying campaigns paint the problem with bright colors, peace, love, and understanding, ours is intended to create awareness of locations, actions, abuse, and emotions. The strategy suggests a program that supports potential victims by surrounding them with a buddy system. National statistics are also included. Promotional material includes Media Apps that allow victims to summon help. |
Web Pages
& Media Devices |
Web
Home Page |
Web
Site Page |
Cell Phone
Summons App Screen |
Cell Phone
Tracking App Screen |
Media Device
Tracking App Screen |
Set of 10
Promotional Posters |
Promotional
Poster Locations |
Promotional
T-Shirt Back |
Promotional
T-Shirt Front |